Unlocking Next-Level Audience Insights
We just released an additional layer of data for Ubimo’s Polaris Planning Tool — Census Data Layers. This census data enables a better understanding of the audiences who live in the areas around billboards, stores, transit routes, and other assets and locations.
In order to index physical locations, many businesses use either census data from the U.S. government or movement data captured through mobile signals. However, combining both sources unlocks endless opportunities and gives a new meaning to Location Intelligence. Let’s explore this.
The Forrester Wave™: Location Intelligence Platforms
BrandMuscle Drives In-Store Traffic with Ubimo's Location Intelligence DSP
Ubimo studied the 5 most profitable grocery chains in America, using its unique location tracking and analysis system. Check out the full report for more insight into shopper habits and trends.
Location intelligence is now returning power to brick-and-mortar retailers by allowing them access to the sort of detailed data that online retailers take for granted.
How much of a lift in foot traffic at a given store can be attributed to a particular advertising campaign or a specific ad? Check out the full report.
Our unique attribution methodology leverages artificial intelligence to fuel cost-effective media planning, improves brands’ ability to serve customers
Ubimo Bolsters Kinetic’s Ability to Elevate […]
The MTS Martech Interview Series is a fun Q&A style chat with martech leaders.
We used Ubimo’s Polaris technology to analyze the foot traffic to Time Square and reveal insights about the audience around the new 46-story billboard.
What are the effects of rain, snow, and extreme cold on real-world behavior?
With patterns getting more extreme, brands across verticals need to pay attention.
Forrester has identified Ubimo […]
Watch Ubimo CEO Ran Ben-Yair and Kevin Benedict from Regalix
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