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Ins and Outs of DOOH

Articles and Research

The Ins and Outs of DOOH Report

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News

New study compares Chiefs fans with 49ers fans

Ubimo, a tech company, did a study on how Chiefs fans and 49ers fans matched up.

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Articles & Research

Chief and 49er Fan Bases Faceoff

Turning the Super Bowl into a Local Success with Loyal Fans

DMN News
News

Super Bowl LIV: Bigger than Football

But ads will remain at the center of the experience

Fox 40
News

Tech company analyzes what Niners fans gravitate toward

As the 49ers faithful cheer on their team Sunday in Super Bowl LIV, they have some pretty interesting trends — or “Fan DNA.”

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News

What Data Services Can Tell You About Potential Out-of-Home Clients

Insider reviewed Ubimo’s data for Yankee fans and Mets fans and found some interesting insights.

evergreen trading DOOH
Case Studies

Case Study: Evergreen Trading Launches a Programmatic DOOH Campaign with Ubimo

Results include a 21% increase in foot traffic to a Telco’s store

Forbes Do Neiman Marcus, Saks And Nordstrom Discount Outlets Help Or Hurt Their Full-Price Stores?
News

Do Neiman Marcus, Saks And Nordstrom Discount Outlets Help Or Hurt Their Full-Price Stores?

What’s the right full-price to off-price store mix? This analysis suggests that Neiman Marcus has found the right mix, with nearly twice as many full price as discount outlet stores.

The Holiday Guide to Digital Out-of-Home in NYC
Articles & Research

The Holiday Guide to Digital Out-of-Home in NYC

With Ubimo’s Polaris planning tool, we created a guide on how to reach a brand’s audience during the holidays in New York City with Digital Out-of-Home (DOOH)

Articles & Research

Premium Stores vs. Outlets: Who’s Winning Consumer Dollars?

Exploring Nordstrom, Saks, and Neiman Marcus Audiences and Retail Strategy

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