Which city threw the largest Super Bowl Parties and where did visitors shop for game day foods?
3 Key Takeaways from DPAA Video Everywhere Conference
Localized audiences = Better ROI. Find out how by reading our latest Polaris & Me post
We analyzed the 2018 Super Bowl and found these location intelligence insights:
New Polaris & Me blog post! Big Box Retailer’s Holiday Shopping Campaign: A Foot Traffic Analysis
Localized audiences = Better ROI. Find out how by reading our latest Polaris & Me post
Mobile video’s trajectory is on the rise. eMarketer has predicted that mobile video revenues will grow to be 33% of total media spend by 2020, putting it on par with TV ad spend.
In a recent AdExchanger piece which stated that attribution is irrelevant to political marketing, the author claimed that “A big part of the problem is that the nature of voting defies measurement.” Ubimo has a differing perspective on the scope of the political landscape…
Once upon a time, bricks-and-mortar was the only game in town. Pre-digital marketers all shared a common goal – converting people to visit and buy from a real-world store was the very essence of advertising.
In today’s cluttered ad tech world, a myriad of companies play a never-ending game of catch up, often struggling to build a diversified offering that has real meaning for consumers. Having experienced this firsthand, I set out to…
Forrester has identified Ubimo […]
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