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gen z returning to physical stores

Articles and Research

Location Intelligence Analysis: Gen Z and the Return to the Physical Stores

Impact of OOH Advertising Report

Inside Ubimo

Ubimo's Unique And Accurate OOH Attribution Methodology

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alistdaily gen z shoppers report

Gen Z Crave A Shopping Experience That Fuses Physical And Digital

Despite Gen Z’s penchant for technology and easy access to shopping online, the demographic is leading the return to brick and mortar

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Digital Out of Home: The Key to Marketing to Gen Z

Ran Ben-Yair, CEO and Co-founder of Ubimo, on how OOH and smart location intelligence will win Gen Z over

Ubimo Census Data
Inside Ubimo

Using Census Data in Combination with Movement Data

New Product Feature Unlocks Next-Level Audience Insights

The Ultimate Guide to Location Intelligence Report
Articles & Research

Ubimo study unearths surprising trends among supermarket shoppers, suggests new tactics to attract foot traffic

Ubimo studied the 5 most profitable grocery chains in America, using its unique location tracking and analysis system. Check out the full report for more insight into shopper habits and trends.

Retail Touchpoints - Trends In Location Intelligence That Drive Brick-And-Mortar Growth

Trends In Location Intelligence That Drive Brick-and-Mortar Growth

Retail Touchpoints: Location intelligence is now returning power to brick-and-mortar retailers by allowing them access to the sort of detailed data that online retailers take for granted.

Featured - Impact of Out-of-Home Advertising Report
Inside Ubimo

Ubimo report demystifies OOH lift and demonstrates new high-accuracy approach

How much of a lift in foot traffic at a given store can be attributed to a particular advertising campaign or a specific ad? Check out the full report.

Ubimo Unveils First Ever Self-Service Attribution Solution for Precise Measurement of Out-Of-Home Campaigns

Ubimo Unveils First Ever Self-Service Attribution Solution for Precise Measurement of Out-Of-Home Campaigns

Our unique attribution methodology leverages artificial intelligence to fuel cost-effective media planning, improves brands’ ability to serve customers

Kinetic and Ubimo WPP press release

Ubimo Location Intelligence Allows Kinetic to Connect the Digital and Physical Worlds for Out-of-Home (OOH) Advertisers

Ubimo Bolsters Kinetic’s Ability to Elevate […]

ran ben-yair martech interview

MarTech Interview with Ran Ben-Yair, CEO and Co-Founder at Ubimo

MarTech: The MTS Martech Interview Series is a fun Q&A style chat with martech leaders

Ubimo Spotlight



Ins and Outs of DOOH

The Ins and Outs of DOOH

DOOH is a small but rapidly growing slice of the advertising media pie, and an increasingly important part of an effective omnichannel marketing plan. Check out the full report.

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