Product Marketing Manager
Full-time position, New York City, USA
Ubimo is looking for an experienced Product Marketing Manager to communicate the value of our products and services, and empower our teams. As part of the Marketing team you will collaborate with our product, sales, and customer facing teams to ensure the success of our solutions and impact the growth of the company. This full-time position reports to the VP of Marketing and is based in New York.
- Develop unique product positioning and messaging that resonate with our audience based on product roadmap, customer needs, and market trends
- Create internal and external sales enablement tools, trainings, and materials to educate teams on messaging, product capabilities, market landscape, and competitors. Manage these assets within the content library
- Be the company expert on the competitive landscape and market intelligence
- Support product releases with documentation such as overviews, how-tos, etc.
- Develop and execute marketing plans and campaigns for our products to strengthen our relationship with existing customers and attract new prospects
- Work with our partners and train them on our solutions
- Continuously analyze projects, share results, and optimize outcomes
- Thorough knowledge of product marketing techniques and processes, including the ability to distill complex concepts into clear, concise business values
- 3+ years of experience in B2B product marketing, preferably within SaaS or AdTech
- Excellent writing and editing skills and persuasive storytelling abilities
- Excellent interpersonal, presentation and communication skills
- Strong organizational skills, ability to handle projects end-to-end
- Comfortable working in a cross-functional team environment with changing and evolving roles and responsibilities
- Experience in the Out-of-Home industry
- Experience with HubSpot
Ubimo is a SaaS location intelligence company that empowers businesses to understand and act on real-world behaviors, bridging the knowledge gap between the digital and physical worlds. Using advanced AI technologies, we combine behavioral data on over 150 million monthly active users, with the most comprehensive geographic index in the US.
Ubimo’s platform enables businesses to embed strategic insights into decision-making, improving performance across Shopper Marketing, Programmatic, Publishers, Retail, and Out-of-Home. We are pioneering the location intelligence market with an original and versatile SaaS platform.