Location-based Targeting
Reach key audiences in diverse and contextually relevant environments
Target based on traffic trends and audience composition for any set of local, regional, or national OOH properties.
End-to-End Customer Journey
- Create granular views of shopper foot traffic
- Extend the conversation from the digital to the physical worlds with the same target audience
- Access large format dynamic displays and dynamic creatives which cannot be ignored
- Target hyper-local, as well as mass reach
Out-of-Home can be the last customer touchpoint before the point of sale
- Run campaigns on a market level, with a variety of media types
- Find OOH properties within a radius of a store
- Measure for store visitation and sales lift
Ubimo’s location intelligence combines:
- Digital Data – First and third-party audience data on behavior, demographics, trends, and purchase history
- Location Data – mobile devices real-time signals like GPS
- Mapping Data – A robust and accurate geo index
Ubimo Spotlight
REPORT
Ultimate Guide to Location Intelligence: A Shopper Marketing Handbook
The Ultimate Guide to Location Intelligence: A Shopper Marketing Handbook Ubimo report reveals trends among supermarket shoppers Why are some stores more efficient than others
UBIMO BLOG
A Ubimo Q&A with Marlow Nickell, Grocery TV
To understand just how big the Out-of-Home opportunity in grocery stores is, we reached out to Marlow Nickell, CEO of Grocery TV
CASE STUDY
Case Study: CPG Client Achieves $11+ ROAS Using DOOH
Capturing Consumer Attention En Route to the Store Leads to Measurable Results