Build and Target Granular Customer Audiences
Combine Real-World Data with Location Intelligence to Enhance Your Marketing Campaigns
As movement and visitation patterns become a staple in advertising strategies, the need increases for quality, granularity, measurability, and flexible activation.
- Granular and scalable audience creation and segmentation
- A subscription-based, unlimited data (non-CPM) approach
- Transparent analytics and measurable real-world results
Problems We Solve
In order to ensure consumer engagement, advertisers need to get smarter with their targeting and segmentation, with their activation, and with their campaign measurements analytics.
Ubimo Polaris Realtime simplifies how marketers plan, execute, optimize, and analyze mobile campaigns, all within a single mobile-first, self-service, data-driven programmatic platform.
Advanced Audience Building
- Target strategically with preloaded venues and POI
- Hyper-target campaigns across all channels.
- Plan and launch effective campaigns to the right audiences
- Seamlessly activate with Ubimo Polaris Realtime or other DSP partners
Foot Traffic and Lift Attribution
- Connect digital and real-world data for tangible results
- Measure conversions and awareness-based buys
Gen Z is a huge market force and, contrary to generations before them, they’re showing a quite a preference for shopping in-store as opposed to online